Marketing foundations transcript, the core elements of focus and value

Though the technology marketers’ environment has changed, there are non-negotiable foundational strategies that remain intact.

This webinar addresses how #marketing has changed, and it shares tips, practical ideas, and exercises to help organizations master their #marketingpractices.

Read the transcript to this webinar to explore and understand the 4 main types of value propositions—and get started creating your own.

View: Marketing foundations transcript, the core elements of focus and value